Showcasing seasonal pieces from oo.com.au's Summer 2014 Furniture Collection. Focusing on fresh and summery colours as well as clean and easy to read type. Examples from a few catalogue pages, as well as EDM design and extra website assets.

 A couple of wine deals with different feels.

The client wanted a simple icon and text layout for their logo.They wanted something elegant and yet timeless.

The icon was designed to replace the tittle on the letter ‘i. It functions both with the name of the company and on its own. The logo works in both colour and black and white.

The client wanted french themed branding for their Vietnamese baguette store. They loved pastel colours and bakery style graphics. I combined an ideogram with french elements and handwritten type to create the french bakery themed branding.

This online catalogue was designed for oo.com.au's Annual Christmas Toy Clearance. The design was based on a colourful and whimsical Christmas while focusing on discounts. The bright eye-catching gift box in the center allows customers to see the overall theme/promotion on each page.
 

A campaign based on the 150th Anniversary of the Metropolitan Museum of Art. I collected on 150 artworks of the same theme and overlay-ed them on top of each other. I played on the abbreviation of 'MET' and created a serious of poetic taglines. I used the postcards and bookmarks to display the 150 names as well as the artwork themselves. The app concept also revolved around the idea being able to look at each poster and its artworks and share them on social media.